If tIf there is anything in this world, which ever gets recycled, it is fashion. Since the 1950s, many trends have occurred, and most of them revived in the middle decades because of their aura. For example, the 1970s’ bell-bottom pants have been revived in the 2000s and 2010s and still have some dominance. So let’s tour some recent decades that have grown with some notable fashion trends. Also download these fashion design apps to create something on your own.

The 1950s

After World War Ⅱ, the US dramatically uplifted its economy, bringing a massive change in many fields, including fashion. At that time, high-waisted pants and ties for men and fitted blouses, shoulder pads, and round collars for women were on-trend. 

Women also followed Audrey Hepburn, who hid short hair underneath a small hat. Unlike women, men had a felt hat, and they were often seen wearing it with buttoned-up shirts, ties, and high-waisted pants on the street.

Besides, smoking cigarettes was considered cool before cancer was discovered. Though today, people are aware of it, nobody has missed this trend in the past. 

The 1960s

Whether it was Martin Luther King’s “I Have A Dream” speech, or the inauguration of Richard Nixon, and the Summer of Love in San Francisco, some notable events in this era had ushered the Hippie Movement. Further, the Hippie Movement encouraged tie-dye fashion to show freedom and opposition. 

During a conflict with Vietnam, the turtleneck became famous in 1967. After that, both men and women wore turtlenecks. 

The 1970s

These were the times when music and Hollywood films influenced clothe trends. During this time, bell-bottom was popular, associated with the “free love” movement. In this era, people also started their hair colored brighter. 

Besides, checkered printed pants and mini skirts were some everyday apparel. Also, everyone’s closet witnessed flowers printed on anything.

The 1980s

This era introduced the IBM computer for the first time to the world. As a result, it heavily changed the face of contemporary society. Besides, some famous pop artists who innovated the style in this period are Michael Jackson, Madonna, and Prince, to name a few. 

If the 80s came, Zubaz wouldn’t be missed out. During this decade, some of the fashion trends were shoulder pads, jean jackets, leather pants, hammer pants, and jumpsuits.

The 1990s

The 90s was when the world was moving with the newly found internet and cable television. During this time, grunge, the rave scene, and hip-hop were on the air. In the cloth industry, grunge pants and long shorts also caught everyone’s eye.

The 2000s

With the start of a new millennium, the world witnessed the booming business of electronic devices such as smartphones, cameras, and others. This started Y2K fashion. Bell bottom for women and cargo pants for men were in high demand. Besides, skinny jeans and Hip-Hop Streetwear also attracted people during this era. 

Now 

Recently, the 2010s has completed its journey, which redefined the 80s and 90s trends. Now everything gets influenced by social media. As a result, the lifestyle, including apparel and everything, comes to serve mixed flavors. 

Today, everything has gone digitalized, and each individual has an equal chance to become a fashion influencer on social media. Experts offer valuable content for their followers and influence them through their content. Let’s know how important influencers are in marketing.

Focus On A Precise Target

Instead of advertising randomly, collaboration with niche influencers helps get the right audience. The niche influencers via Facebook, Instagram, or youtube have loyal followers, and influencers can easily convince their followers. 

Enhance The Brand’s Awareness

You can sponsor the influencers to expose your product or service based on your budget. For example, a micro-influencer has 10,000 followers, a Middle Power influencer with up to 250,000, and a Macro influencer with more than 250,000 followers. They can promote your brands via their content. 

Boost Audience Engagement

Through their icon, people reach your brand and share their opinions about your products or services. This way, you can quickly get an audience, and it can boost the engagement of your brands with a bigger audience. 

Improve Conversion Rate

If you can find an expert influencer, you can reap all these marketing benefits in a few weeks. People not only come to check out your brand, but they can be your regular customers also. 

By Manali

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